Wall murals are gaining traction fast.
And with good reason.
They are quick to install (if you know what you’re doing) and they make an incredible transformation to any room.
Pair that with the fact printing large scale images is becoming faster, cheaper, and easier than ever before and you’ve got something big on your hands.
From a marketing perspective, wall murals are a license to print money.
The before and after pictures alone are almost guaranteed to generate more business for you. And due to the affordable pricing, it’s a viable option for a lot of people.
It is also relatively safe business for you as a decorator too.
The only major expense is the mural itself. And you’ll be getting the customer to buy that and have it delivered.
All you need to do is install it.
Depending on the size and complexity, it is not unusual to be able to do this in a morning.
This gives you a couple of options.
You could book these small jobs in alongside your normal work and do them during down time.
Or, you could take advantage of how easy this service is to market and try and do 2 installs a day.
Tips on marketing mural installations
Firstly, you need to grab the attention of your potential customers. Using images like the ones in this article will do that.
Post different images like these on social media to appeal to different demographics.
Now focus on making it simple to do business with you.
If you can be transparent with pricing, even better.
Explain how the process works in a few easy steps. As an example, it could look something like this:
- Measure your wall and send us a photo of the wall you’d like to be covered.
- We’ll give you a guide price for installation within 24 hours. (Typical pricing as follows: Wall size – Under 10m2 = £200. Anything over 10m2 is charged at £20 per m2. Example 22m2 wall would be £440)
- Order your wall mural from your preferred supplier.
- Use our online booking system to arrange your installation.
Let me know if you’re going to give it a go…or if you already are!
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