What makes you stand out?

Why should I buy from you, over anyone else? On the surface, this seems like a reasonably simple question…but once you start to think about it, you’ll realise it’s not. If you’re a decorator, you may immediately respond by telling me how good your work is, or that you’ve been doing it for 30 years,Continue reading “What makes you stand out?”

How to follow up as a decorator…without pestering!

When most people think of ‘following up’ they think of calling or emailing the prospective customer with something along the lines of: ‘Hi, just wanted to check in and see if you were still interested in moving forward with my product/service’ This seems like a perfectly normal way to do it…you may well have evenContinue reading “How to follow up as a decorator…without pestering!”

22 tips on how to generate more work as a decorator

Whether you are just starting out or if you are a seasoned decorator, generating enquiries and new business is an essential skill. No matter how successful your are, or how much ‘word of mouth’ business you usually get, being able to generate new business is something you must be able to do if you wantContinue reading “22 tips on how to generate more work as a decorator”

How to conduct a face to face sales meeting with larger clients

As a decorator, there will inevitably be times where you need to sit down and sell your services to someone other than Mrs Jones in her 2 bed bungalow. Perhaps you’re meeting a local architect or building contractor? Maybe an estate agent or housing development company? The point is, doing this is outside of yourContinue reading “How to conduct a face to face sales meeting with larger clients”